The objective of this article is to show you why it is important to optimize your website or blog to gain better rankings in search engines. It will also offer you the tools needed to do so. It will only take a few minutes to implement these recommendations and you will be surprised at the end with the result!
1. Why optimize your site
One of the main factors to check is the loading speed !!! It is obvious that user will prefer to stay on a site that does not 10 seconds to load each page. You should also be aware that an optimized website will allow you to be better referenced in the search engines.
As you guessed, web optimization will improve the user experience of your website visitors (Bounce Rate), but it could also improve your search engine rankings and thus traffic to your website.
2. How to optimize your site
There are several possible approaches and I will try below to regroup these recommendations in two main points (weight of your page and number of queries). You should know that the weight of your page and the number of queries are two important factors to improve the speed of your site.
How to reduce the size of your page
The easiest way is to take each “ingredient” used to build a site and see what we can do:
Images are rarely 100% optimized for the web and they play a major role in deciding how fast your pages will load,there are a couple of good ,free tools you can use for your images . But there are many other tools to better compress your images.
Personally, I suggest you use an online solution Smush.it developed by Yahoo and allows you to optimize your images without losing their quality.
For JPEG images, there is another online service JPEGmini that reduces up to 5 times the original file size while preserving the resolution and quality of the original image.
Personally, I find that the optimization of a website is an essential step in the realization of a web project. A customer does not care much optimizing their site, but as a professional it should be mandatory and it is a little something that could make the difference.
I hope I have tried to explain what is seo and how it works, or I hope to have given you want you were looking for and satisfied your curiosity …so please enjoy and do not forget to watch and read other external links, because in this article I have just given you some ideas and now, I invite you to do a little more research and make your own experience.